Notion

Notion is where JMK lives internally — project documentation, client playbooks, SOPs, and engagement tracking all happen here. We also recommend it to most clients as their knowledge management layer. It's one of those rare tools where the flexibility is a genuine strength rather than just a marketing claim. The database-driven approach to organizing information clicks once you get the mental model.

Notion is where JMK lives internally — project documentation, client playbooks, SOPs, and engagement tracking all happen here. We also recommend it to most clients as their knowledge management layer. It's one of those rare tools where the flexibility is a genuine strength rather than just a marketing claim. The database-driven approach to organizing information clicks once you get the mental model.

Where It Excels

Notion's databases are the killer feature. Being able to create linked databases that serve as CRMs, project trackers, content calendars, and SOPs all within one workspace eliminates the "where does this live" problem that plagues growing teams. Relation and rollup properties between databases mean you can build lightweight business applications without code.

The writing experience is also best-in-class for team documentation. Nested pages, toggle blocks, callouts, and embedded databases make it easy to create documentation that people actually read and maintain. The AI features (on Business plan and above) are useful for summarizing long documents, drafting templates, and Q&A across your workspace.

Where It Falls Short

Performance degrades on large databases. Once a Notion database exceeds ~5,000 rows, filtering and sorting get noticeably slow. This means it's not a replacement for a proper database or CRM at scale — it's a complement. We've had clients try to use Notion as their primary CRM and hit walls around 2,000 contacts.

The AI features now require Business plan ($18/user/month) for new users — the standalone AI add-on is no longer available for Free and Plus plans. That's a meaningful price increase for teams that just want basic AI assistance with their docs. Offline support is also still limited; if you're frequently working without internet, Notion can be frustrating.

How JMK Uses It

Notion is JMK's internal operating system. Client engagement tracking, process documentation, project wikis, and team playbooks all live here. We set up Notion workspaces for clients who need a centralized knowledge base — common for ops teams that are drowning in Google Docs and Sheets. We connect Notion to n8n for automated updates: new HubSpot deals create Notion project pages, completed automation workflows update status databases.

Who It's Right For

• Teams of 5-50 people that need a flexible knowledge base, project tracker, and documentation tool in one place.
• Operations-heavy teams that want to build lightweight internal tools (SOPs, runbooks, process trackers) without code.
• Companies that value writing culture and want documentation that's easy to create and maintain.

Who Should Look Elsewhere

• Teams with 5,000+ records that need database-scale performance — use Airtable or a proper database instead.
• Engineering teams that need an issue tracker — Linear or Jira are purpose-built and better.
• Organizations that require offline access or strict data residency compliance.